Billie Eilish X T-Mobile
Launching on UN International Youth Day T- Mobile launched a campaign with Billie Eilish, highlighting a squad of 6 European Gen Z influencers/activists who focus on topics from LGBTQ+ rights to cyber security.
The challenge for this brief was to create a visual language for the campaign that would straddle the gap between creating a visually interesting campaign style that highlights the 6 squad members and Billie while bringing in elements of the brand from T-Mobile.
ROLE
Design/Art Direction/Motion Design
TEAM
Mia Silverman - Creative
Franki Goodwin - Creative Director
Vincent Haycock - Film Director & Photography
CLIENT
T-Mobile
AWARDS
Eurobest: Grand Prix, Entertainment
Eurobest: Gold, Talent, Digital & Social
Eurobest: 2 x Shortlist
Creative Circle: Silver, Digital Campaign for Positive Change
The One Show: Merit
The One Show: Shortlist